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I know there is a lot of writers, bloggers on this site. This happened to me recently, so I am sharing it here to warn everyone that this may be a scam
HERE IS THE FIRST EMAIL I RECEIVED
Bookstore In-Store Stocking Invite
<kelly.sterling@strandbookstore.info>
Dear Tom,
Good Day!
My name is Kelly Sterling, the Chief Retail Officer of Strand Bookstore.
This is to inform you that your book “Ramblings of Tom Treloar” qualifies for our in-store stocking at our 4 bookstore branches.

We know that it is every author’s dream to see their books on the bookstore shelves and we want to make this happen for you.
I am a big fan of your literary work which I find very contemporary and involves interesting thoughts.
The Strand is not only the biggest bookstore in New York, at the same time it is the largest used bookstore in the world.
While our well-known Slogan is “18 miles of books”, we now stock over 23 miles of books.
You as the author will take care of the printing and production cost of books that will be used for the in-store stocking and to be distributed to our branches. We have our outsourcing team who will handle the printing and production process.
Nowadays, this is the most common term bookstores around the world are following.
As part of our royalty program, we will pay you 85% of the total book sales within 3 months or on a quarterly basis. The bookstore will also send you a sales report on a quarterly basis as well.
Our initial plan is to print 2,000 copies.
Let me know if you’re interested.
Looking forward to your response.

I Replied
<mail@tomt2.com>
To: Kelly
I am curious about your proposal and would like to know more about it. I am over eighty and on a fixed income. Therefore, the expense of printing 2000 books is the major obstacle. It is hard for me to imagine selling that many books. Please give me additional information about your proposal.
She Replied
Dear Tom,
Thank you for getting back to me.
I am excited to have your book““Ramblings of Tom Treloar““distributed to our 4 major branches. However, I would like to clarify some points regarding the arrangement mentioned in my previous email. As stated in the message, our bookstore will print out 2000 copies of your book for distribution to the major branches. Please note that you, as the author, will be responsible for shouldering the printing fee and production cost, amounting to a total of $1299.
Our trusted partner printer in New York will print out the books. It will be the same book as it was originally printed.
This cost includes exclusive benefits:
- Premium Consignment package for 1 year.
- Social media posts for book promotion.
- Email newsletter blast featuring the Book.
- Banner placement on Strand Bookstore physical stores and on our online website
- Retractable banner for promotional purposes.
- Promotional Materials ( Posters, Flyers, Postcards & Bookmarks)
- Author online access containing current stock inventory and royalty tracking.
- Press Release Campaign to all social media platforms.
- Book Signing (Optional)
- Author Website (Lifetime Hosting)
- 85% Royalty Program
- Bookstore Returnability Program
- Free author copies (200 books)
I am excited about the opportunity to have your book featured in our bookstores and look forward to collaborating with you on this project. Warm Regards,
I Replied
OK, you have a fish on the line, now start reeling it in.
Tom
She replied
Dear Tom,
For us to officially welcome you onboard. You can process the payment through a wire transfer.
Payment will directly go to our trusted partner printer in New York.
Total amount: $1,299
Account Holder’s Name: Danny Valdevilla Baguio
Account Holder Street Address: 30 W. 26th Street, Sixth Floor
New York NY 10010
United States
Receiving Bank : Community Federal Savings Bank
Financial Institution Street Address : 89-16 Jamaica Ave, Woodhaven NY 11421
Account Number : 8314384058
Wire Routing Number: 026073150
Account Type: Checking Note: Let me know once payment is made for us to start the production and printing process as soon as possible.Looking forward to your response.Warm Regards,
I became suspicious of the offer and did not reply. The following day she sent a follow up email.
The last email received from her
Dear Tom,
Let me know if you received my previous email regarding the wire transfer details. You can also process the wire payment through your online banking.
Thank you. Warm Regards,
Before I received the last email, I reported it to the FTC and the FBI. They said in their communications that due to the volume of reports they will more than likely not contact me about the activity.
Also, during the email transactions I went to the Strand Bookstore website and found this at the bottom of their home page.
Author Solicitation Fraud Alert
Recently there have been third parties that have targeted authors to solicit money and personal information that have involved the fraudulent use of Strand Book Store and its employees’ names.
Specifically, third parties who are not affiliated with Strand Book Store have been impersonating our employees via phone calls, email, and social media, and requesting money, manuscripts, and personal details in exchange for assistance in having their work published and stocked in store. They even create fraudulent documents using our logo. Please do not trust these types of documents, especially if they are sent to you in the form of screenshots. Communications like these are fraudulent.
Strand Book Store is not a publisher—we neither print nor publish books. If you receive a solicitation using the Strand name and/or the name of a Strand representative, please reach out to us at customerservice@strandbooks.com
Please pay close attention to the sender’s email address in any message that purports to be from Strand Bookstore. Scammers often use misspellings or other variations of our domain name and email address in their solicitations. Please be aware that the following are not legitimate Strand domains:
- thestrandbooks.org
- thestrandbookstores.com
- thestrandbookstore.net
- strandbookstore.info
- strandbookstores.com
- strandbooks.us
This list is not exhaustive. Strand staff will only email from the Strand domain: strandbooks.com
If you are a published author and interested in Strand selling your book(s), please email information about your book including the ISBN, publisher, distribution info, and content details to submissions@strandbooks.com. Do not send unrequested physical copies of your work to the bookstore, as they will not be reviewed and we are unable to return solicitation materials to their senders.
Tips
- If you receive a message from someone claiming to represent Strand on social media, ask them to send you an email from their Strand address and pay close attention to the domain.
- Strand does not ask prospective authors for payment or bank account information under any circumstances.
- If you are unsure of the identity of the sender of a communication, do not click on any links.
- If you have any concerns about the legitimacy of an email appearing to be from a Strand employee or claiming a connection to Strand, please email customerservice@strandbooks.com.
- Seek legal advice before signing any contracts.
- If you are the victim of a scam, we encourage you to contact law enforcement immediately.
U.S. Resources
- Writer Beware: scam-alert-scammers-impersonating-the-strand-bookstore/
- The Authors Guild: authorsguild.org/resource/reported-publishing-scams
- Better Business Bureau: bbb.org
- FBI’s Internet Crime Complaint Center (IC3):www.ic3.gov
- Federal Trade Commission: reportfraud.ftc.gov
- State Attorneys General: usa.gov/state-attorney-general
In conclusion, there are scammers everywhere, both online and offline, and we all need to be on the alert all the time to protect ourselves and our loved ones. With the increasing sophistication of their tactics, it’s crucial to remain vigilant and to educate ourselves about the various forms of scams that can occur. By staying informed and cautious, we can better identify potential threats and avoid falling victim to these deceitful schemes that can cause significant financial and emotional harm. Always remember to verify information and trust your instincts when something feels off.
If you are interested the book can be purchased at Blurb.com




